Paid Search

Paid Search

  • We focus on using technology and intelligent algorithms to drive performance across paid search.
  • We work with leading technology partners and customize our models to optimize bids, ad copies, keywords with the right landing pages.
  • We use multiple internal and external data feeds that take into consideration additional data layers including the weather, news, business insights, trends and offline metrics that can influence users search and purchase patterns.
  • This allows us to drive significant uplift in performance as we optimize to your KPIs with a broad-spectrum data layer that gives us a more targeted optimization strategy.
  • Our teams have extensive knowledge and experience in building optimization models that can deliver on your KPIs and implement custom strategies.
  • To find out more about our Paid Search Solutions call us today.